Keyword research is an essential part of content marketing and blogging, which it means to enhance the opportunity for making money online. In fact, it is a vital tool for compelling and effective content. The words and phrases used to find the information online need to be included on the website. The research of keyword is often confusing and cumbersome to use which lead to difficulty and time-consuming process. Firstly before going into much detail about how to find printable keywords, you need to recognize well on the product that you want to sell. Identify characteristic that suitable with the keywords.
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Herewith, some of the tools that can assist to save time and money and provide valuable insights into what people are actually searching online, which lead to the client that you aim for.
- Google keyword planner tool
This tool is free and actually designed for PPC Adword campaigns. What you need to look in this tools the two main columns, keyword and monthly search volume, which this is useful for this context. In general, it is simple to use, just type a word or phrase relevant to the business, click get ideas and the tool will produce a list of keywords based on the typical language people have used to search for information online. Then you can download all the keywords onto Excel spreadsheet to review and select the most relevant keywords.
- Ubersuggest
It is also another free tool. This tool is able to pull suggestion from Google and other search engines and then expand upon each of keyword by combining them with other popular search terms. In the end, you will get longer keyword phrase ideas based on real search queries. Almost likely you can write blog posts and rank really well for these long tail keywords. This tool is particularly useful finding and generating ideas for blog content. Using Ubersuggest you can diversity link profile and content for guest posting opportunities, which this is another great advantage. For instance, a key phrase ‘how to make pattern’, can be used for the guest post on a design blog.
- Long Tail Pro
This tool is paid, but it is the low hanging fruit of SEO. The results are long, less common and more specific keywords and it can add up to over 70% of search engine traffic
You will have the better chance on how can I freeze a chocolate cake rather than only chocolate only. In general, it is known that when it comes to blogging easier to focus on long tail keywords, as they are easier to rank for Google and less competitive and specific.
You know exactly what answer the searcher is looking for when they’re typing this question into Google and would be quite pleased I’m sure to find an article that answers this question. By being the person of providing the answer of your clients look for, this is an invitation for your sales funnel.
In short Long tail Pro offers tonnes of keywords about any subject you can think of and it’s incredibly detailed. It analyses the current top 10 search results in Google and you can determine whether you have a chance of ranking on page one for a particular keyword.
- Market samurai
This tool is also paid keyword research tool. This tool able to search on one seed keyword at a time, whereas Long Tail Pro allows to seek up to 10 seed keywords at the same time. However, this tool is a robust and comprehensive keyword research tool. It extracted data from Google’s keyword planner and also gives a huge amount of valuable information.
Similar to Long Tail Pro, it also analyses the top 10 websites that are ranking in search engines for your focus keyword and their colour coded matrix can help you understand whether or not your website can compete. In addition to that, it has advanced features and modules. The two popular modules that can be found is the keyword research and SEO competition modules.
The power of using the paid tool is that competition analysis of a keyword and you able to look up at the top 10 results for a particular keyword and work out if it is’ going to be viable to target. Either paid or free, none of these tools is magic shortcut. It is vital to examine further the business, the customer that you serve, benefits, features, issue, etc. However, by having keyword research you will be able to eliminate guesswork. It will provide essential opportunities to grow your organic traffic on a reliable ground.
